Is it worth placing an order for BYD Song L with a pre-sale of 220000 to 280000 yuan?

On October 31st, the most anticipated new car of the year, the Song L, officially launched pre-sales and released five models, including four rear wheel drive versions and one four-wheel drive version, with a pre-sale price of 220000 to 280000 yuan.

As BYD's latest coupe SUV model, the Song L is also BYD's first coupe SUV model. This car also fills BYD's gap in the segmented market. Faced with the pre-sale price of 220000 to 280000 yuan, is it worth buying?

In terms of product strength, the design of the Song L is naturally self-evident. This car can be considered BYD's best looking SUV so far, and it is none of them. It is precisely this appearance design that has given this car a high level of attention and popularity.

In addition to its appearance, this car is not inferior in terms of product strength. Firstly, the materials used are quite exquisite, such as NAPPA genuine leather and luxury suede interior materials. According to the official statement, 85% of the car's coverage area can be said to be made of such materials and fabrics wherever touched by hand. The texture and touch inside the car are made according to high specifications; The B-class car has an ultra long wheelbase of 2930mm, an integrated sports seat that combines ventilation, heating, massage, leg rest, and other functions. The HiFi class customized Dana sound system provides a basic riding experience that should be available; Secondly, BYD has not taken any of its masterpieces, including the intelligent damping body control system - Yunnian-C, iTAC intelligent torque distribution system, e3.0 platform, CTB battery body integration technology, etc. In terms of intelligence, it also integrates the latest DiLink intelligent cockpit that supports full scene voice wake-up, DiPilot intelligent driving assistance system, and intelligent entry that supports sensorless entry, There is also BYD's first introduction of a combination of borderless doors and electric tail wings. Song L places its product power in areas that consumers can perceive and experience today, and is also a masterpiece of BYD in the field of coupe SUVs.

Of course, there are many competitors at the same price point, including the Xiaopeng G6, which is famous for its intelligent driving, the Zhiji LS6, which lifts the table, and the Tesla Model Y. Each of them has strong capabilities, and for the BYD Song L, the challenge is really not small.

Intelligent driving is currently a very hot topic, but the Tesla Model Y, which has not yet been released by FSD, can still sell tens of thousands of cars per month. This also indicates that before the dust settles on advanced assisted driving, many people still have a relatively conservative attitude towards intelligent driving. These people are potential users of Song L, and the proportion is much higher than the user group who want to experience intelligent driving.

Compared to Tesla Model Y, Song L can compete with Tesla in terms of workmanship, materials, configuration, and driving performance. Moreover, in the domestic market, BYD's brand influence and market recognition are not much inferior to Tesla.